I am Mariana and I'm 27 years old. I hold a master's degree in Strategic Management of Public Relations and I am currently an NGO communications manager. I studied Public Relations at ESCS - School of Communication and Media Studies, in Lisbon, between 2010 and 2013 and it was then, in my 2nd year, that I had the opportunity to participate in the GlobCom project at Abu Dhabi, where we presented a project for Eye On Earth, an initiative focused on the ecological aspect of Sustainable Development. Two years later, in 2014, I had the opportunity to join the portuguese team for the GlobCom project in Boston and it was one of the best experiences of my life at both academical and personal levels.
Q: Why should someone participate in the GlobCom project?
A: GlobCom project is definitely an academic bucket list item. It is a different opportunity that allows us to get to know what an international project is and what are the challenges that come with something as big as this. It's also an incredible way to leave our comfort zone, meet new people, gain experience and represent our school and our course at the highest level, which is great. I was lucky to be in two GlobCom editions (Abu Dhabi and Boston) and it was always a chance to learn more and grow as a PR student and professional.
Q: How did the experience contribute to your academic and professional life?
A: At the academic level, the GlobCom project opened new horizons and gave me a new perspective on the market. It was a challenge to work with such a big team, with different backgrounds, from different time zones (that made us have meetings at 7AM on a Sunday)... It was definitely an opportunity that made me grow a lot. On a professional level, GlobCom has enabled me to deepen my skills and make use of those skills in my workplace. It is actually one of the most valued experiences by the employers because they always consider it something challenging and very enriching.
Q: What advice would you give to current participants?
A: I think the most important thing is to take full advantage of this unique opportunity and keep in touch with colleagues from other countries. It's really important to realize that this is an academic experience that can bear fruit in your professional life. At times I still find myself thinking of tools and stategies we developed for the project and that is still helpful on a daily basis.